Xiaomi Auto Factory Opens for Public Tours in 2025
Tour Details
Xiaomi CEO Lei Jun announced that the Xiaomi Auto Factory in Beijing will offer public tours starting in January 2025. These tours provide a behind-the-scenes look at Xiaomi's automotive production.
Booking Information
Reservations can be made through the Xiaomi Auto app. Interested individuals can register via the app, providing preferred tour dates. Xiaomi will then confirm bookings via a call through the app.
Tour Logistics
- Tours are scheduled for Saturdays from 2 PM to 5 PM during production hours.
- Group size is limited to 20 groups per visit.
- January 2025 dates are January 11th, 18th, and 25th.
- Future tour dates will be announced monthly.
Factory Overview
- Located in the Beijing Economic and Technological Development Zone.
- Covers an area of 718,000 square meters.
- Awarded the "Beijing Industrial Tourism Demonstration Site 2024" title.
Xiaomi's Automotive Success and Future Plans
Lei Jun also highlighted Xiaomi's 2024 automotive success, with over 135,000 vehicles sold. The company aims to double this figure in 2025, targeting 300,000 units. Xiaomi has already established a retail presence with 200 stores across 58 cities. This factory tour initiative reflects Xiaomi's strategy to engage customers and showcase its automotive innovations. For more on Xiaomi's tech initiatives, check out Xiaomi HyperOS 2 Update. This move towards industrial tourism underscores Xiaomi's commitment to transparency and its ambition within the electric vehicle sector. Interested in other automotive advancements? See Scout Motors EVs with satellite connectivity. For insights into the broader tech landscape, read about 2024 tech layoffs.